The events management sector and the careers within it are all about planning, organising and managing occasions.
Events management - where will I work?
Those pursuing a career in this area might work for the events management department of a larger company, conference centre or venue. Alternatively, they might work for a specialist conference or events management agency. Events planning and management companies take the pressure off organisations and individuals when they want to organise an event. They do all the hard work; planning and organising everything from the beginning to the end.
Events management responsibilities
Event planners and managers organise every facet of an event or conference. Therefore, the job responsibilities can vary immensely and differ from event to event. They could be organising everything from a music festival, a trade exhibition, a business conference, a product launch event, a celebrity party, a wedding, or a charity fundraising ball.
Events managers might be responsible for arranging the venue, the caterers and the invitations. To make sure everything runs smoothly, they select venues, preparing them for the event and setting everything up. They could also manage staff and hiring volunteers, as well as coordinating various suppliers to provide the event with all the necessary bits and pieces, such as security, lighting, displays, sound equipment, stages, parking, toilets, food and drink.
They are in charge of designing the layout and schedule of the event, commissioning companies to produce event guides, tickets and pamphlets and carrying out marketing activities to promote the event with the help of PR professionals and marketing executives. Those in events management are also often in charge of tight budgets, squeezing out every last drop to make sure the conference or event is as impressive as possible.
They liaise with many different companies, such as foodservice companies, florists, musicians and security agencies. As a result, you will need excellent communication and organisational skills. Depending on the magnitude of the event, there can be so much to organise, so careers in events management can be hectic, challenging and highly-pressurised – people that thrive in this environment will be successful in this industry.
Events management apprenticeships
There are two types of live events and promotion apprenticeships. Intermediate Apprenticeships are available in venue and stage crew, event promotion support staff and booking agents assistant. Advanced Apprenticeships are offered in roles like music/events promotions assistant, events assistant, events/entertainment officer and production assistant.